UX Research leader
Driving impact through insights and strategy
I lead an insights team that illuminates how small businesses work. In my day-to-day, I
Spearhead strategic research for 7 product areas
Kick-off holistic research initiatives with cross-functional partners
Present insights to executive teams to influence roadmap decisions
Empower 120+ designers and product managers to gather customer data through scalable research programs
Mentor junior colleagues
Based out of San Jose, CA.
Key Skills
Mixed methods user research – quantitative and qualitative
My favorite projects combine an in-depth understanding of why a problem exist with a scale of who it affects. Surveys are my expertise, and I pair them with the voice-of-customer to tell a holistic story.Market research
Experienced in pricing studies, Max-Diffs, and TAM analyses, and more to guide marketing strategies.Human factors
Skilled in optimizing human-system interactions through my Ph.D. and work in industry. The most interesting research challengles today lie in human-AI collaboration.International collaboration and communication
Seven years of my life were spent livng and working outside of the United States. Ensuring research is inclusive of different cultures is core to my craft.Data analysis, synthesis, and reporting
Transforming multiple-sources of research into a customer-centric data-driven guidance for executive teams.Scaling research
Building programs to enable designers, product managers, and junior researchers to improve their research craft.B2B SaaS + Developer APIs
Well-versed in researching and optmizing devloper workflows to enhance building and customizing with APIs